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Behind the Screen

101 OOH SSP guide to setting up the ‘Data Prepping for your OOH Inventory.'

101 OOH SSP guide to setting up the ‘Data Prepping for your OOH Inventory.'

101 OOH SSP guide to setting up the ‘Data Prepping for your OOH Inventory.'

Vineet Singh

2 days ago1 min read

When Jugaad Meets Madison Avenue: The Zomato vs. Swiggy Billboard Wars ~ A Case Study in Creative Chaos

When Jugaad Meets Madison Avenue: The Zomato vs. Swiggy Billboard Wars ~ A Case Study in Creative Chaos

When Jugaad Meets Madison Avenue: The Zomato vs. Swiggy Billboard Wars ~ A Case Study in Creative Chaos

Vineet Singh

4 days ago2 min read

‘Shock & Surprise’ in OOH creativity – Better than ‘Celebrities & Celebration’.

‘Shock & Surprise’ in OOH creativity – Better than ‘Celebrities & Celebration’.

‘Shock & Surprise’ in OOH creativity – Better than ‘Celebrities & Celebration’.

Vineet Singh

4 days ago2 min read

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